What is the primary role of a life insurance agent in Georgia?

The primary role of a life insurance agent in Georgia is to sell life insurance policies and offer consultation about insurance needs. This involves helping clients understand the different types of life insurance products available, assessing their individual financial situations, and recommending appropriate coverage options that align with their needs and goals. Agents educate clients on the benefits and limitations of various policies, ensuring they make informed decisions about their life insurance.

This role is crucial because it not only involves transactional aspects of selling insurance but also focuses on providing personalized service and consultation. With the knowledge of insurance products and regulatory requirements, agents serve as intermediaries between insurance companies and clients, facilitating the purchasing process while addressing clients' questions and concerns.

Other roles mentioned, such as providing legal advice or processing claims, are not typically within the purview of life insurance agents. Legal advice is usually reserved for licensed attorneys, whereas claims processing is a function of the insurance company’s claims department. Additionally, investing clients' money involves financial advisors or investment professionals, not life insurance agents focused on insurance products. Therefore, the agent's core responsibility centers on selling life insurance and guiding clients in understanding their insurance needs.